Key objectives

Quad were brought in due to our experience in content marketing to increase both organic traffic and brand visibility for various TUI travel brands such as Crystal, Sovereign Holidays, Hayes and Jarvis and Thompson Lakes and Mountains.

What we did

Quad created high quality editorial content and infographics, and arranged for publication over a diverse range of relevant publisher sites through our proprietary outreach models.

Outcome

All agreed objectives were met and our work on behalf of TUI was featured on many national newspaper and magazine sites.