Countrywide

Objective

Quad Digital has worked with the Countrywide group of companies, including Propertywide and Hampton International estate agents, for more than two years. The overarching ambition of these projects has been to increase organic traffic and individual brand visibility.

What we did

During the term we have created a mixture of editorial and infographics, among them the Rentopoly guide to student property showcased above. These were published across owned and earned media sites, reaching a targeted audience of influencers in the property world

Outcome

Not only did we grow organic traffic across relevant keywords but we have also increased visibility for the Countrywide brands. In addition, the Rentopoly graphic became so successful in reaching the student rental market that Propertywide has used it for in-store promotion too.

Communities

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