Quad, the Content Marketing Agency. Blending creative, SEO, social and PR to build expert brands and market leaders.Quad specialise in optimising web spaces, building profitable audiences and creating the digital platforms that achieve this for our clients.
Oh hey! It’s Friday! Here are our favourite Internet findings this week… Without a doubt the big winner has been the new Tumblr blog: Hot-Dogs or Legs. In fact, We bet these types of photos have been haunting you all summer…
Last week at Quad Digital we had some team photographs taken – in full blown celebrity-style out on the HMS President deck. We thought you’d like to see a sneak peek of some of the finished products – we love…
by Matt Read , August 16, 2013 in Content Marketing , Quad , Social
Here are some of our favourite things we’ve found on the big old Internet this week. Enjoy! It’s Friday after all! Let’s start with the best… Because whether you use Vine or not – it’s pretty hard not to love…
by Claire Williams , August 2, 2013 in Blogging , Content , Content Creation
The crux of successful content marketing lies in the creation of brilliant content. But even well-written, game changing content needs some marketing of its own in order to gain and grow a dynamic and lively audience. Great quality content can…
by Katy Latta , August 1, 2013 in Content , Content Creation , Content Marketing , PR
How does a news editor decide what to publish? There are a strict set of rules which they follow to determine what’s going to make it into their news stream. It comes down to timing, significance, proximity, prominence and general…
by Matt Read , July 30, 2013 in Content , Content Creation , Content Marketing , Search , SEO
Keyword stuffing used to be an effective tactic used by SEO agencies to improve content ranking. Now, this tactic doesn’t work. The world of SEO has completely changed and only the highest quality content makes it to the top ranking…
by Katy Latta , July 29, 2013 in Content , Search , SEO , Social
Did you know that less than half of the visits to NYTimes.com start on the homepage? The question is where are they all coming from? The answer: search and social. Instead of coming in via the front door, more and…
by Matt Read , July 29, 2013 in Content Creation , Content Marketing , Social
Some of the most successful brands today – think Innocent, ASOS and L’Oreal – recognise that the best way to attract customers is to produce high-quality engaging content and build lasting and valuable online communities. The shift towards social media…
by Gus Ferguson , July 22, 2013 in Content Marketing
Successful online marketing is about building a great website, then promoting it through advertising, optimising it for organic traffic and getting some journalists to write about you, right? Nope. That’s more like what you do if you have an offline…
by Claire Williams , July 22, 2013 in Blogging , Content Creation , eBooks
Self-publishing used to be considered an arrogant, egotistical way of getting yourself published – aka vanity publishing. You didn’t need a publisher to certify your work and get it printed. Instead, you could take out the middle-man and advocate your…
